Digital Marketing Essentials Course

Conquer the key digital marketing platforms you must be using to get more customers to your local business

6 week online course with Elizabeth Collins

Digital Marketing Essentials Course

Conquer the key digital marketing platforms you must be using to get more customers to your local business

6-week online course with Elizabeth Collins

Course Topics

Facebook 

  • The most powerful feature of Facebook
  • Tips for creating your best audiences
  • When to boost your Facebook posts
  • How much to spend on Facebook advertising
  • What and when to post on Facebook

Instagram

  • Getting on the ‘Gram: why you must use Instagram for business
  • Tips to optimize your Instagram account
  • How to use Instagram Stories
  • Easy Instagram tips for growth and engagement
  • What and when post on Instagram

Website

  • Essential website design features for every site
  • How to make sure your blog is worth the effort
  • How to get the most important data from your site
  • Top 6 ways to freshen up your site without a full redesign

Google

  • Why don’t you show up in Google?
  • How to get found in Google without a website
  • Power tips for your Google My  Business listing
  • How to make Google love your website
  • How to get started with Google Ads
  • When to choose Google Ads over Facebook Ads

The solution for busy business owners and marketing managers that need to know what’s working NOW in small business digital marketing.

Learn how to use the top platforms for local businesses.

Stop spending hours scouring the web  and wading through outdated material.

6-Week Course

  • Six 90-minute live webinars 
  • Interactive QA sessions
  • Homework
  • Helpful resource links
  • When: TBA
    (tent. Feb 2020)
  • Access the recorded webinars for a full year.

Course fee: $497

Can't attend live?

I’m a mom, I know schedules can be tough. You can watch the recorded webinars at your convenience and even send it your questions in between sessions!

About Elizabeth Collins

  • President and CEO of Webcom Resources
  • Marketing professor for Benedictine College MBA program
  • National speaker with The Jon Schallert Group
  • Regional entrepreneur champion as chair of Northeast Kansas Enterprise Facilitation
  • 15-years in the digital marketing industry
  • Background in front-end development/UX design
  • Digital strategist and consultant

Join the wait list now!