Digital Marketing Essentials – Community Sessions

Teaching local businesses the key digital marketing tactics they must be using to get more customers.

Community coaching sessions with Elizabeth Collins

Digital Marketing Essentials – Community Sessions

Teaching local businesses the key digital marketing tactics they must be using to get more customers.

Community coaching sessions with Elizabeth Collins

Available Topics

Facebook 

  • The most powerful feature of Facebook
  • Tips for creating your best audiences
  • When to boost your Facebook posts
  • How much to spend on Facebook advertising
  • What and when to post on Facebook

Instagram

  • Getting on the ‘Gram: why you must use Instagram for business
  • Tips to optimize your Instagram account
  • How to use Instagram Stories
  • Easy Instagram tips for growth and engagement
  • What and when post on Instagram

Website

  • Essential website design features for every site
  • How to make sure your blog is worth the effort
  • How to get the most important data from your site
  • Top 6 ways to freshen up your site without a full redesign

Google

  • Why don’t you show up in Google?
  • How to get found in Google without a website
  • Power tips for your Google My  Business listing
  • How to make Google love your website
  • How to get started with Google Ads
  • When to choose Google Ads over Facebook Ads

The solution for busy business owners and marketing managers that need to know what’s working NOW in small business digital marketing.

Learn how to use the top platforms for local businesses.

Stop spending hours scouring the web and wading through outdated material.

Community Coaching Sessions

  • Onsite or videoconference sessions 
  • 90 minute sessions
  • Interactive QA 
  • Resource guides
  • Facebook Group access
  • Event marketing materials provided – flyer, Facebook event header, EventBrite Header image
  • 6 sessions recommended to cover all topics, or decide how many sessions you want to schedule and choose 3-4 topics for each 90-min session.
  • WIFI internet required at the location of onsite session
  • Combine multiple sessions into 1-2 days, or spread out over several weeks, months, or quarter

6 sessions: $3,600

or per session fee $600

Travel expenses are not included in the session fees.

About Elizabeth Collins

  • President and CEO of Webcom Resources
  • Marketing professor for Benedictine College MBA program
  • National speaker with The Jon Schallert Group
  • Regional entrepreneur champion as chair of Northeast Kansas Enterprise Facilitation
  • 15-years in the digital marketing industry
  • Background in front-end development/UX design
  • Digital strategist and consultant
Elizabeth is amazing! She is always on the leading edge of digital marketing and shares information so clearly and makes it so easy to understand and implement! Totally the go-to guru for all things marketing.
Teresa Mcanerney
Facilitator at Northeast Kansas Enterprise Facilitation
Elizabeth not only KNOWS what she's talking about, she keeps the presentation to a level that an entire room can understand regardless of their backgrounds. She's AWESOME!
Tracy Henry
Economic Development Director at Wabaunsee County
Elizabeth and her team are smart, in touch and great market educators. Her dedication to helping small businesses and organizations learn to market and network their services has been a life raft in this ever changing digital world.
Debra Geiger
Executive Director at Atchison Art Association

Schedule your sessions